by Jody Greene | Feb 1, 2023
In the summer of 2020, TikTok launched a TikTok for Business hub, followed by TikTok Pro a few months later. Initially, there was a differentiation between the two—one was for businesses, and the other was for growth-savvy creators—but TikTok eventually merged the two...
by Jody Greene | Jan 25, 2023
Marketing trends shift from year to year. Traditional media marketing, which included billboards, flyers, and television, has given way to digital billboards, social media, Google ads, and other notable forms of digital media. 2023 is here—wow! With the business world...
by Jody Greene | Jan 18, 2023
Did you know that businesses that use content marketing see six times the number of conversions as businesses that do not? Content marketing is one of the most effective methods for increasing site traffic, generating more qualified leads, and increasing conversions....
by Jody Greene | Jan 11, 2023
User-generated content (also known as UGC) is the bread and butter of social media marketing, whether it’s through micro-influencers, consumer advocates, or even celebrity endorsements. It should come as no surprise. It’s an efficient type of interaction...
by Jody Greene | Jan 8, 2023
Gen Z consumers have considerable purchasing power that will only increase as they enter and continue to mature in the workforce. This younger generation should not be overlooked. Here’s how you can market yourself to them effectively in 3 ways. Why Market to Gen Z...
by Jody Greene | Dec 28, 2022
IN ADDITION TO MY BLOG, I’M ALSO A CONTRIBUTOR FOR ENTREPRENEUR AND THRIVE GLOBAL | CHECK THEM OUT & KEEP READING! As your company expands, it acquires more customers, clients, data, and processes. It’s no secret that businesses today rely on many...
