Did you know that businesses that use content marketing see six times the number of conversions as businesses that do not? Content marketing is one of the most effective methods for increasing site traffic, generating more qualified leads, and increasing conversions....
User-generated content (also known as UGC) is the bread and butter of social media marketing, whether it’s through micro-influencers, consumer advocates, or even celebrity endorsements. It should come as no surprise. It’s an efficient type of interaction...
Gen Z consumers have considerable purchasing power that will only increase as they enter and continue to mature in the workforce. This younger generation should not be overlooked. Here’s how you can market yourself to them effectively in 3 ways. Why Market to Gen Z...
IN ADDITION TO MY BLOG, I’M ALSO A CONTRIBUTOR FOR ENTREPRENEUR AND THRIVE GLOBAL | CHECK THEM OUT & KEEP READING! As your company expands, it acquires more customers, clients, data, and processes. It’s no secret that businesses today rely on many...
IN ADDITION TO MY BLOG, I’M ALSO A CONTRIBUTOR FOR ENTREPRENEUR AND THRIVE GLOBAL | CHECK THEM OUT & KEEP READING! You’ve probably heard of Google E-A-T. No? Although the notion has been around since 2014, it has progressively become one of the most...
IN ADDITION TO MY BLOG, I’M ALSO A CONTRIBUTOR FOR ENTREPRENEUR AND THRIVE GLOBAL | CHECK THEM OUT & KEEP READING! There has been considerable ambiguity over the distinction between the phrases “demand generation” and “lead...