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How To Use Video Marketing For Lead Generation

How To Use Video Marketing For Lead Generation

By giving your audience bite-sized pieces of information that addresses their pain points, video marketing may help you create new leads. Simply said, use these movies to explain to your audience who you are, what you have to offer, and why they require your services.

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Humanizing Brands: The Ultimate Ways List

Humanizing Brands: The Ultimate Ways List

The better you’re able to humanize your brand, the more people will tend to trust you. What makes this task difficult is that every business has its way of promoting its brand and showcasing products. This article discusses the concept of authenticity in promoting your brand.

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5 Most Important Google Ranking Factors For 2022

5 Most Important Google Ranking Factors For 2022

Did you know that there are over 200 ranking parameters used by Google? Google is without a doubt the most widely used search engine on the globe, with about 5.14 billion searches every day. As a result, it’s understandable that you’d want to appear higher in Google search results. But the question is how and what are the factors that are more important to focus on?

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Must-Have: Livestreaming as Digital Marketing Strategy

Must-Have: Livestreaming as Digital Marketing Strategy

As the world globalizes, a company’s capacity to adapt to new trends and elements on social media platforms is vital.

Livestreaming, like other branding and marketing initiatives, should aim to create an emotional connection with potential customers. Using real-time video to deliver relevant, helpful, and engaging content to consumers’ social media feeds is an excellent method to do just that.

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5 Foundational Ways To Perform Comprehensive Competitor Analysis

5 Foundational Ways To Perform Comprehensive Competitor Analysis

A competitive analysis is a strategy that entails investigating significant rivals’ products, sales, and marketing strategies. Conducting a competitive market analysis has a number of advantages, including strengthening corporate strategy, fending off competitors, and grabbing market share. But how do you make it useful?

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How To Avoid Trademark Infringement

How To Avoid Trademark Infringement

According to Harvard, trademark infringement happens when a product’s or packaging’s existing logo, slogan, or other distinguishing characteristic is likely to generate consumer misunderstanding as to the source of such items. Trademark infringement occurs when, whether by accident or design, a brand steers too close to another’s IP without permission. The results can get ugly – and expensive.
Unfortunately, not knowing about the other firm isn’t a defense. You’d very certainly lose the lawsuit and be compelled to alter your business name, which would cost you time, money, and maybe some clients.

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What Is The Ideal Blog Post Length For SEO?

What Is The Ideal Blog Post Length For SEO?

It takes a lot of time to write an article, and the first thing that comes to mind is how long it will take to create a blog post of average length. Is there a standard? For as long as search engines have been on the internet, this has been a point of contention. But what does Google have to say about article word count?

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