Verde Marketing Communications is a boutique marketing firm led by me, Jody Greene, your new outsourced Director of Marketing. I will not only work to understand your business and your goals but I will be a sounding board, your partner, and your champion to help your business grow.
Services
Skies the limit really, but here’s an idea of how we can work together.
Outsourced Director of Marketing
As your Director of Marketing, I will take on all needed tasks depending on the scope and hours we define together. This could include any and maybe all of the following services.
Marketing Strategy
Let’s define what the goals are and work towards outlining the appropriate actions to achieve those goals. None of these strategies will span further than 3-6 months because when it comes to marketing, it’s important to be nimble.
Marketing Technology Stack
Let’s dig in. We can start with an audit to see what you currently have, like, and what’s working. Then we can look towards your goals and determine what makes sense within your budget and start implementing.
Content Strategy & Development
How we will communicate with the world! Do you already have a strong brand and brand voice? Perfect. If not, let’s define it and start creating content that is inspiring, impactful, and is SEO optimized. Need social media support? I’ve got you.
Digital Advertising
Paid and earned media are both important tools. Together, we can define what makes sense for your business and what those budgets should be. We’ll collaborate to make decisions, then I’ll take it from there, following up with reporting and analysis that helps us meet the goals.
Website Design
Whether you need a brand new website or your current site is in need of some love, we can collaborate to make sure your online presence is exactly what it should be.
CMS Management
Continuing to keep your website updated with fresh, relevant content is extremely important. Your site should be free of broken links, have updated images, and current contact information to be a useful tool for your organization. I’ll take care of that for you!
Email Marketing & Automation
Email marketing can be intimidating if you don’t have the bandwidth or the background information to know where to start. I have years (double digits) of experience with many different platforms, building programs for everything from transactional, drips, to abandoned cart campaigns.
Public Relations & Press Outreach
We’ll collaborate to craft your story and share it with reputable outlets in order to amplify your message to the masses. I have the experience and tools to help you get your story told and get you the press needed to bolster your success.
“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.“