Verde Marketing Communications is a boutique marketing firm led by me, Jody Greene, your new fractional Director of Marketing. I will not only work to understand your business and your goals but I will be a sounding board, your partner, and your champion to help your business grow.

Services

Skies the limit really, but here’s an idea of how we can work together.

Outsourced Director of Marketing

As your Director of Marketing, I will take on all needed tasks depending on the scope and hours we define together. This could include any and maybe all of the following services.

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Marketing Strategy

Let’s define what the goals are and work towards outlining the appropriate actions to achieve those goals. None of these strategies will span further than 3-6 months because when it comes to marketing, it’s important to be nimble.

Marketing Technology Stack

Let’s dig in. We can start with an audit to see what you currently have, like, and what’s working. Then we can look towards your goals and determine what makes sense within your budget and start implementing.

Content Strategy & Development

How we will communicate with the world! Do you already have a strong brand and brand voice? Perfect. If not, let’s define it and start creating content that is inspiring, impactful, and is SEO optimized. Need social media support? I’ve got you.

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Digital Advertising

Paid and earned media are both important tools. Together, we can define what makes sense for your business and what those budgets should be. We’ll collaborate to make decisions, then I’ll take it from there, following up with reporting and analysis that helps us meet the goals.

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Website Design

Whether you need a brand new website or your current site is in need of some love, we can collaborate to make sure your online presence is exactly what it should be.

Squarespace Circle Member

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CMS Management

Continuing to keep your website updated with fresh, relevant content is extremely important. Your site should be free of broken links, have updated images, and current contact information to be a useful tool for your organization. I’ll take care of that for you!

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Email Marketing & Automation

Email marketing can be intimidating if you don’t have the bandwidth or the background information to know where to start. I have years (double digits) of experience with many different platforms, building programs for everything from transactional, drips, to abandoned cart campaigns.

Public Relations & Press Outreach

We’ll collaborate to craft your story and share it with reputable outlets in order to amplify your message to the masses. I have the experience and tools to help you get your story told and get you the press needed to bolster your success.

Let's Connect

“Jody and her team at Verde were fantastic to work with. Jody is very professional, responsive, and resourceful. She went above and beyond to help me with my website and marketing needs. I would highly recommend her."

Nathan Rudolph, Owner/Attorney @ Rudolph Law

“I have had the pleasure of working with Jody for over a year now. Jody is a great asset to our team and is a very honest, trustworthy, and reliable marketer. Jody handles all of our marketing initiatives including social, live events, website, press, updating collateral, as well as handling our other vendor relationships. Jody has also shown a high level of leadership as she collaborates with our other departments such as sales, customer support/success, regulatory, finance, IT, and clinical on a regular basis. She also brings a lot of fresh new ideas to the table and was instrumental throughout a brand refresh that we completed in 2022. Jody is extremely organized and handles a lot of things at one time. She is an instrumental part of our team and we are very lucky to have her."

Derek Sanz, VP Global Sales and Marketing @ Sotera

“Verde Marketing has transformed our home buying website, making it more functional and attractive to potential sellers and investors. Jody created our social media presence and advertising campaigns in a timeline and budget that far exceeded my expectations. It feels like we hired an in house marketing team without the hassle of hiring or expense of employees. Highly recommend!"

Blake Wehling, VP Acquisitions @ Ash Creek Properties

"Jody is an absolute marketing professional with her talents exceeding my expectations at every turn. In today’s world, it is very difficult to find an honest marketing firm that can discuss ROI and quantify your return on investment. Most firms shy away for those straightforward and critical conversations, not Jody. She delivers her project on time and within budget. She jumps right in as soon as you engage in her services. She’s a joy to work with 😊."

Tim Baccino, Winemaker @ GEN 7 Wines

"Jody was fantastic to work with, she took control and did her “marketing magic” to make sure our site was not only functioning properly but conveying a clear, engaging message. We have been very happy with the work she has done for us and look forward to continuing to work together as our business continues to grow and evolve.”

Greg Dresher, Owner @ Cascadia CONSTRUCTION

“Jody was incredibly knowledgeable and helpful, patiently walking me through little details and best practices, and trained my staff as well. She is a wealth of knowledge and fun to work with. I will be calling her again to collaborate in the future.”

Alan Bacharach, ChFC

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.“